Figuring Out with Raj Shamani

Dark Side Of Startups, VC Funding, Investors Vs Founders - Vinayak Burman | FO 152 Raj Shamani

December 27, 2023 Raj Shamani
Figuring Out with Raj Shamani
Dark Side Of Startups, VC Funding, Investors Vs Founders - Vinayak Burman | FO 152 Raj Shamani
Show Notes

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In today’s episode of Figuring Out, we have Vinayak Burman in conversation with Raj Shamani. He is the founder of Vertices, a law firm providing niche services in diverse areas of Indian law. His insights on business, current market and founder’s mindset will give you an in-depth tour of how the business world works. 

In today’s episode, you will figure out how Vinayak went from 4 employees and 450 sq ft office to now around 80 employees and 3 offices in top cities of India. His story is truly inspiring but this episode is not just about his story, it's about how he helped many big brands become big. We discussed why two founders having a similar business, similar situation, no degrees yet one gets funding and one gets rejected,what are some crucial factors that investors consider before investing in one’s company. We also talked about an interesting topic which is ‘Founder’s Mindset’ and its crucial role in the future of any business, what are some key factors and how one can develop those. He also shared the one thing that differentiates a successful founder from the rest, which 99% of people get totally wrong.

Towards the end, we also discussed some of the most successful brands like Physics Wallah, Sugar Cosmetics and Plix. We broke down for you each brand’s founder’s mindset, their qualities that helped them build such successful brands and lessons you can learn from them. We also discussed the reality of Lawyers in India and how much do different lawyers earn on an average in India. We ended this episode with discussing the next big opportunities in different sectors of India and how the mindset of Indian consumers is going to change over the next few years. This episode is a goldmine for all the founders, future founders and people who love to learn how business works and grows over time. Till the next episode, subscribe to our channel and join us on this journey of Figuring Out.

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My gear for shooting this video: 

Canon EOS 200D II 24.1MP DSLR Camera:
Canon EF50MM F/1.8 STM Lens:
Canon EF-S 18-55mm f/3.5-5.6:
Yunteng Aluminium Tripod (Vct-690, Black):
Zoom H6 All Black (2020 Version):
Shure SM7B Cardioid Vocal Dynamic Microphone:
Shure MV7 USB Podcast Microphone:
GODOX SL150II 150W LED Video Light:



00:00 - Intro
02:05 - His struggle story
06:26 - How founders get funding?
12:05 - Can you get funding by creating FOMO?
17:15 - Success pattern of business
21:00 - Reality of VC money
26:46 - How did Alakh Pandey become successful?
30:01 - Sugar Cosmetics
34:08 - Quality of Vineeta & Kaushik
35:33 - Why did Marico acquire Plix?
38:35 - Can investors scam founders?
41:20 - Income of a lawyer in India
45:57 - Next big opportunity